Have you ever wondered why some of the nicest houses in the neighborhood seem to stay on the market forever?  Or why some of your neighbors seem to settle for less than their home is probably worth?

In today's market, it's more important than ever that you work with a Realtor that has the knowledge to get you the most money for your house, including:

- How to set a price that will attract the most buyers

- The most likely buyer for your home and how best to reach them

- What features buyers are looking for and expect from the homes in your neighborhood

- What marketing techniques are driving the most buyer traffic

Why settle for an agent who will simply put a "For Sale" sign in your yard, when you could have one that will get the "SOLD" sign up as soon as possible!  As the experienced & knowledgeable Realtor in Southern California, I would be honored to work with you on your next move.

Sincerely,

Felicia Jones, Realtor
Keller Williams Realty
BRE:  01977033
homesbyfelicia@kwrealty.com
homesbyfelicia.kwrealty.com
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Investing in real estate has several key benefits, such as:

BUILD EQUITY
Every mortgage payment is like making a deposit into a savings account.

TAX BENEFITS
Save on your taxes by deducting the interest on your mortgage payments.

APPRECIATION
Over the long term, home values continue to rise at a steady pace.

If you are ready for what's next, call us today to discuss current opportunities in the real estate market.  If anyone you know requires real estate advice, please share our contact information with them.

Felicia Jones, Realtor
Keller Williams Realty
BRE:  01977033
424.278.9426
homesbyfelicia@kwrealty.com
homesbyfelicia.kwrealty.com
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Upgrading your home with new, smart technology could not only keep you safer and save you time and money, it could also increase the value of your home!  Here are a few simple, smart upgrades you can make now that will appeal to buyers for years to come:

THERMOSTAT
Smart thermostats allow you to adjust the temperature of your house directly from your phone.  Optimizing heating and cooling can decrease energy usage and translate to substantial energy savings.

CARBON MONOXIDE / SMOKE DETECTORS
Smart carbon monoxide and smoke detectors employ innovative features such as self-testing, direct communication with your cell phone, and advanced sensors that can detect both slow-burning and fast-burning fires.

KEYLESS ENTRY
New keyless entry devices allow home-owners to remotely unlock their doors from their cell phones.  Enjoy the peace of mind knowing, for certain, that you remembered to lock your door every morning.

To discuss what smart investments you can make in your home, call us today.

Felicia Jones, Realtor
Keller Williams Realty
BRE:  01977033
424.278.9426
homesbyfelicia@kwrealty.com
homesbyfelicia.kwrealty.com​

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Choosing the perfect home for you and your family is an extremely important decision.  Online listings show you the basic details of a home, but how do you know whether or not it is a sound financial investment?

We go beyond the listing by analyzing historical sales, gathering detailed information on schools and local amenities, assessing trends in the local market, and studying economic conditions in order for you to make the best decision possible.

Thank you for thinking of us for all of your real estate needs.  Don't hesitate to reach out if you or someone you know is interested in buying, selling or investing in a new home.

Felicia Jones, Realtor
Keller Williams Realty
BRE:  01977033
424.278.9426
homesbyfelicia@kwrealty.com
homesbyfelicia.kwrealty.com
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Our customized market analysis compiles the following data so that you know precisely what your home is worth and how we will strategically price your home to sell:

HISTORICAL DATA
We will show you what comparable houses in your neighborhood have been selling for and help you determine the right price for today's market.

BUYER TRENDS
Understand what buyers are looking for is vital when making the decision to sell your home.  We will show you which renovations, staging techniques, and quick upgrades can have a huge impact on getting top dollar for your house.

ECONOMIC INSIGHT
The complexities of the real estate market can be a lot to process.  We will help you navigate the economic data, analyze what it all means for you, and net you the most money possible.

Determining a competitive price is just the beginning.  After, we'll implement our extensive marketing plan, designed to capture the maximum exposure for your home in the shortest period of time.

Call us today to find out how we can maximize your return on the sale of your home.

Felicia Jones, Realtor
Keller Williams Realty
BRE:  01977033
homesbyfelicia@kwrealty.com
homesbyfelicia.kwrealty.com 
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If someone you know is still renting, you may have heard them mention one of the following myths about purchasing a home:

MYTH 1 - Mortgage Payments are Unaffordable
The tax savings on mortgage interest alone often makes up for most of the difference between a rent payment and a mortgage payment.

MYTH 2 - Buying a Home is Too Complicated
Buying a home can be very complicated, but that's why we're here to help.  Our job is to guide buyers through the entire process from start to finish.

MYTH 3 - Buying a New House Requires a Substantial Down Payment
There are actually quite a few flexible down payment options available.  Many first time buyers take advantage of financing options that only require a 5% down payment, and some require even less.

If someone you know is still stuck in the rent trap, would you forward this website link along to them?  We would be delighted to show them the full benefits of home-ownership and how​ it can work for them.

Felicia Jones, Realtor
Keller Williams Realty
BRE:  01977033
424.278.9426
homesbyfelicia@kwrealty.com
homesbyfelicia.kwrealty.com
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If you suspect that your community is the next trendy neighborhood, you might notice the following changes:

- NEW BUSINESSES ARE MOVING TO YOUR AREA.  
Hot new restaurants, boutiques, and hip coffee shops might be the first indication that your neighborhood is up & coming.  Businesses conduct extensive research before setting up shop, so they often detect the next hot neighborhoods before anyone else.

- FOR SALE HOMES ARE SPENDING LESS TIME ON THE MARKET
We will gladly provide you with data on how long homes are spending on the market (referred to as days on market or DOM).  The shorter the DOM, the more desirable the neighborhood.

- HOUSES ARE BEING RENOVATED WITH MODERN DETAILS
Homes that have been remodeled with today's buyers in mind are often the beacons of a popular neighborhood.  Look for stylized house numbers, mid-century modern architectural details, and updated landscaping.

Is your neighborhood showing signs that it could be the next hot spot?  Feel free to reach out to us for a complimentary market analysis to see if now might be the right time to buy, sell, or invest in a new property.

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Whether you're in your current home or planning for a new one, you want to make the most of your space.  Here are a few ideas for re-purposing your underused rooms:

​1.  Create A New Closet or Extra Bathroom - from a too small guest bedroom.

2.  Turn A Wide Hallway or Under-Stairs Space - into a study or storage area.

3.  Shift A Never-Used Formal Dining Room - into an office or a game room.

4.  Designate Specific Areas in A Too-Large Great Room - into different living, study, and play areas.

5.  Update A Formal Living Room - to create a plush library.

Simple tips like these can create a happier, healthier & more valuable home.  Thank you for thinking of us for all of your real estate needs, and be sure to share our contact information with anyone you know of looking to buy, sell or invest in a home.

Felicia Jones, Realtor
Keller Williams Realty
BRE:  01977033
424.278.9426
homesbyfelicia@kwrealty.com
homesbyfelicia.kwrealty.com

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It's normal to have pre-purchase nerves when you buy a home, but buyers remorse is no joke.  Here are 3 reasons you may want to think twice, and 3 reasons to think you may have found the right place.

YOU MAY WANT TO THINK TWICE IF...
1.  It's Too Expensive.  If it's too expensive for your budget, that's one thing.  But you also shouldn't pay for something that's overpriced relative to other nearby homes.

2.  The Location Isn't What You Want.  The saying is true:  you can change the house, but you can't change the neighborhood.

3.  You're Unsure About Your Future Income.  You should feel confident in your job security, or that you have savings needed to handle a temporary interruption in income.

YOU MAY BE READY TO BUY A HOME IF...
1.  It's The Home You Judge Others Against.  If you find yourself referring to one specific house even when you're visiting others, it may be a sign.

2.  You Can See Yourself Living There.  You already have the living room furniture laid out in your mind and it fits!

3.  Its Got "Good Bones".  Sure, maybe the wallpaper isn't perfect, but things like light fixtures and carpet are easily customized to suit your style.

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